When I read Jason Whittaker's book, what seems like months ago, I was a little, well really a lot, disappointed on how he handled the writing aspect of web design. If you read back, he commented more than I thought necessary on grammar issues. While these things are certainly important in the final output, they cleraly should not be the first thing or the most important thing. In fact, a minor mention would be more than enough to get the point across.
So I was pleased, well really happy, when I read Bronwyn Jones' article on the Web entitled "Better Writing Through Design." To be honest, I didn't know what to expect from the title, but I feared that there would be mentions of close editing and grammar checking. In reality, Jones discusses the fact that everything on a web page communicates: the navigation, the colors, the images, everything, and that includes the written text. Jones argues that if you "apply a design process to your words as well as your images . . . you just may fine your voice" ("Better Writing").
Even though the article is short, Jones makes clear, concise points about the importance of content in web design. He also points out repeatedly the importance of audience, listing 5 questions that you should keep in mind when both designing and writing. As Jones points out, you need to give your readers an identity they can connect with, not some artificial voice to which no one can relate.
Bottom line: you need to be more concerned with content rather than mechanics, and you gotta keep it real!!
So I was pleased, well really happy, when I read Bronwyn Jones' article on the Web entitled "Better Writing Through Design." To be honest, I didn't know what to expect from the title, but I feared that there would be mentions of close editing and grammar checking. In reality, Jones discusses the fact that everything on a web page communicates: the navigation, the colors, the images, everything, and that includes the written text. Jones argues that if you "apply a design process to your words as well as your images . . . you just may fine your voice" ("Better Writing").
Even though the article is short, Jones makes clear, concise points about the importance of content in web design. He also points out repeatedly the importance of audience, listing 5 questions that you should keep in mind when both designing and writing. As Jones points out, you need to give your readers an identity they can connect with, not some artificial voice to which no one can relate.
Bottom line: you need to be more concerned with content rather than mechanics, and you gotta keep it real!!
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